{"id":7055,"date":"2025-06-12T10:49:49","date_gmt":"2025-06-12T02:49:49","guid":{"rendered":"https:\/\/www.microkosin.com\/?page_id=7055"},"modified":"2025-06-12T10:57:35","modified_gmt":"2025-06-12T02:57:35","slug":"shelf-edge-touch-displays","status":"publish","type":"page","link":"https:\/\/www.microkosin.com\/pt\/shelf-edge-touch-displays\/","title":{"rendered":"TELAS SENS\u00cdVEIS AO TOQUE NA BORDA DA PRATELEIRA"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"7055\" class=\"elementor elementor-7055\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c5ff904 e-con-full e-flex e-con e-parent\" data-id=\"c5ff904\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c7f4412 elementor-widget elementor-widget-text-editor\" data-id=\"c7f4412\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4 class=\"top_title\">TELAS SENS\u00cdVEIS AO TOQUE NA BORDA DA PRATELEIRA<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-79975e7 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"79975e7\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b18b409\" data-id=\"b18b409\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2ecb3fc elementor-invisible elementor-widget elementor-widget-image\" data-id=\"2ecb3fc\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;zoomIn&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1100\" height=\"330\" src=\"https:\/\/www.microkosin.com\/wp-content\/uploads\/2025\/06\/\u672a\u6807\u9898-5-1.png\" class=\"elementor-animation-pulse-grow attachment-full size-full wp-image-6884\" alt=\"\" srcset=\"https:\/\/www.microkosin.com\/wp-content\/uploads\/2025\/06\/\u672a\u6807\u9898-5-1.png 1100w, https:\/\/www.microkosin.com\/wp-content\/uploads\/2025\/06\/\u672a\u6807\u9898-5-1-300x90.png 300w, https:\/\/www.microkosin.com\/wp-content\/uploads\/2025\/06\/\u672a\u6807\u9898-5-1-600x180.png 600w, https:\/\/www.microkosin.com\/wp-content\/uploads\/2025\/06\/\u672a\u6807\u9898-5-1-1024x307.png 1024w, https:\/\/www.microkosin.com\/wp-content\/uploads\/2025\/06\/\u672a\u6807\u9898-5-1-768x230.png 768w, https:\/\/www.microkosin.com\/wp-content\/uploads\/2025\/06\/\u672a\u6807\u9898-5-1-18x5.png 18w\" sizes=\"(max-width: 1100px) 100vw, 1100px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c0126ab elementor-widget elementor-widget-text-editor\" data-id=\"c0126ab\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Atualiza\u00e7\u00e3o instant\u00e2nea de informa\u00e7\u00f5es:<\/strong>\u00a0 Os comerciantes podem atualizar as informa\u00e7\u00f5es do produto na tela de publicidade em tempo real, incluindo altera\u00e7\u00f5es de pre\u00e7o, atividades promocionais, lan\u00e7amentos de novos produtos etc. Durante a temporada de promo\u00e7\u00f5es, \u00e9 poss\u00edvel exibir rapidamente informa\u00e7\u00f5es sobre descontos para os consumidores, transmitir em tempo h\u00e1bil as informa\u00e7\u00f5es comerciais mais recentes, garantir que os consumidores recebam as atualiza\u00e7\u00f5es mais precisas sobre os produtos e aprimorar a experi\u00eancia de compra.<\/p><p><strong>Economia de espa\u00e7o e de custos:<\/strong>\u00a0 Em compara\u00e7\u00e3o com os tradicionais folhetos de papel e os adere\u00e7os de exibi\u00e7\u00e3o em v\u00e1rias prateleiras, uma tela de publicidade sens\u00edvel ao toque pode integrar uma grande quantidade de informa\u00e7\u00f5es sobre o produto, economizando muito espa\u00e7o nas prateleiras. Ao mesmo tempo, ela reduz o custo de impress\u00e3o de materiais promocionais em papel e o custo de m\u00e3o de obra para a substitui\u00e7\u00e3o frequente de materiais promocionais, alcan\u00e7ando uma utiliza\u00e7\u00e3o eficiente dos recursos.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fcce1e7 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fcce1e7\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b71ce09\" data-id=\"b71ce09\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bc8a59e elementor-invisible elementor-widget elementor-widget-image\" data-id=\"bc8a59e\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;zoomIn&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1212\" height=\"403\" data-src=\"https:\/\/www.microkosin.com\/wp-content\/uploads\/2025\/06\/CASE2.jpg\" class=\"elementor-animation-pulse-grow attachment-full size-full wp-image-6886 lazyload\" alt=\"\" data-srcset=\"https:\/\/www.microkosin.com\/wp-content\/uploads\/2025\/06\/CASE2.jpg 1212w, https:\/\/www.microkosin.com\/wp-content\/uploads\/2025\/06\/CASE2-300x100.jpg 300w, https:\/\/www.microkosin.com\/wp-content\/uploads\/2025\/06\/CASE2-600x200.jpg 600w, https:\/\/www.microkosin.com\/wp-content\/uploads\/2025\/06\/CASE2-1024x340.jpg 1024w, https:\/\/www.microkosin.com\/wp-content\/uploads\/2025\/06\/CASE2-768x255.jpg 768w, https:\/\/www.microkosin.com\/wp-content\/uploads\/2025\/06\/CASE2-18x6.jpg 18w\" data-sizes=\"(max-width: 1212px) 100vw, 1212px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1212px; --smush-placeholder-aspect-ratio: 1212\/403;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a107695 elementor-widget elementor-widget-text-editor\" data-id=\"a107695\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Aumentar o envolvimento do consumidor:<\/strong>\u00a0 O toque em formas interativas estimula o entusiasmo dos consumidores para explorar ativamente os produtos, mudando o modo passivo anterior de aceitar an\u00fancios. Os dados mostram que, nas \u00e1reas em que s\u00e3o usadas telas de publicidade sens\u00edveis ao toque, o tempo m\u00e9dio de perman\u00eancia dos consumidores aumenta de 3 a 5 minutos. Os consumidores que participam da intera\u00e7\u00e3o t\u00eam uma taxa de convers\u00e3o de compra 20% -30% maior do que aqueles que n\u00e3o participam, aumentando significativamente sua participa\u00e7\u00e3o e investimento no processo de compra.<\/p><p><strong>Melhorar a imagem da marca:<\/strong>\u00a0 A tela de publicidade por toque, tecnologicamente avan\u00e7ada, forma uma imagem moderna e inovadora para a marca. Na \u00e1rea de produtos digitais de alta qualidade, as interfaces de toque requintadas e as ricas demonstra\u00e7\u00f5es de produtos permitem que os consumidores sintam o profissionalismo e a vanguarda da marca, o que ajuda a aumentar o n\u00edvel e a favorabilidade da marca na mente dos consumidores e a fortalecer o conhecimento da marca.<\/p><p><strong>Promover o crescimento das vendas:<\/strong>\u00a0 O marketing de precis\u00e3o e as recomenda\u00e7\u00f5es relacionadas impulsionam diretamente o crescimento das vendas. Por meio da orienta\u00e7\u00e3o na tela, o pre\u00e7o m\u00e9dio de compra dos produtos pelos consumidores aumenta em 15% -20%. Por exemplo, na \u00e1rea de alimentos, a recomenda\u00e7\u00e3o de uma combina\u00e7\u00e3o de lanches incentiva os consumidores a comprarem mais produtos de uma s\u00f3 vez e a aumentarem as vendas para as empresas.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>SHELF EDGE TOUCH DISPLAYS Instant information update:\u00a0 Merchants can update the product information on the advertising screen in real time, [&hellip;]<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-7055","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.microkosin.com\/pt\/wp-json\/wp\/v2\/pages\/7055","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.microkosin.com\/pt\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.microkosin.com\/pt\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.microkosin.com\/pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.microkosin.com\/pt\/wp-json\/wp\/v2\/comments?post=7055"}],"version-history":[{"count":7,"href":"https:\/\/www.microkosin.com\/pt\/wp-json\/wp\/v2\/pages\/7055\/revisions"}],"predecessor-version":[{"id":7064,"href":"https:\/\/www.microkosin.com\/pt\/wp-json\/wp\/v2\/pages\/7055\/revisions\/7064"}],"wp:attachment":[{"href":"https:\/\/www.microkosin.com\/pt\/wp-json\/wp\/v2\/media?parent=7055"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}